To be a successful affiliate marketer you need to promote products in the best way. Choosing digital products (such as eBooks, training courses, software as a service, etc) rather than physical products usually means higher commissions – anywhere from 50% all the way up to 100% commissions.
A lot of affiliate products have upsells as well. There is a funnel where you will make commissions on any upsells that your customer chooses to purchase. You can make a lot of money from promoting a digital product that has a good related funnel.
To find the best affiliate products to promote we recommend that you take a look at the 3 best digital product affiliate marketplaces:
- Warrior Plus
JVZoo and Warrior Plus are best if you want to promote products in the “make money online” niche. Clickbank has these products too, but it also has a range of products available in a number of other niches including:
- Weight loss
- Personal development
- Arts and crafts
- Betting systems
- Health and fitness
There are so many different categories and products that you can promote with Clickbank that you should have no problem finding something that is a good fit for your niche. You can get affiliate links instantly from Clickbank. With JVZoo and Warrior Plus you usually require permission from the product vendor first.
Once you have your affiliate links then you need a way to get these out to your target market. In this article, we will show you 5 great ways that you can do this.
The concept here is a simple one – you provide valuable content on your blog, drive traffic to your blog posts, and add an affiliate link to a related product from your posts. So for example, if you decided to create a blog around the make money online niche you can create different categories and add appropriate content and affiliate links. You might want to include:
- Affiliate marketing
- Traffic generation
- Copywriting and conversions
- Product creation
- Social media marketing
Of course, you can add more categories. It will be relatively straight forward for you to find related digital products that you can promote as an affiliate with all of these categories. You will certainly find some good ones on JVZoo and Warrior Plus and it is worth having a look at what Clickbank has to offer as well.
To get started with blogging you will need the following:
- A domain name
- Web hosting
- WordPress blogging platform
- Logo and web header
- Good quality content
- Images and videos
Don’t go for a free blog from Blogger.com or WordPress.com. This just screams cheap. You want your visitors/readers to purchase products that you recommend to them. If they think that you can’t afford a domain name at around $10 a year and web hosting at $5 a month and upwards then this will not inspire confidence.
Most people don’t want to start a blog because it requires the regular posting of quality content. The content needs to be unique as well. Here are your options when it comes to adding high-quality content to your blog:
- Write the content yourself
- Hire a good writer
- Purchase PLR and make it unique
If you hate writing then you will need to find a good writer who can provide the high-quality unique content that you need. There is some good quality PLR out there that you can have rewritten on gig sites like Fiverr.com fairly inexpensively so this could also be a good option. All that matters is that you post good quality content on a regular basis.
It will take a while for you to generate good commissions from your blog. You need to build up your reader base and keep driving targeted traffic. It’s a good idea to have the option for your visitors to opt into a newsletter so that you can use email marketing (see below).
Yes creating a blog is a lot of work, but you will be creating an asset and it is a great way to communicate directly with your target audience. Make sure that you optimize all of your blog posts for SEO so that you have the best chance of ranking in Google and the other search engines.
2. Email Marketing
If you have been involved in affiliate marketing for any length of time then you will know that having an email list is a must. Don’t listen to those that say email marketing is dead – it isn’t. Is it tougher than it used to be? Yes, it is and you have to find a way to stand out from the crowd. But you must do email marketing to promote digital products.
When you are looking for good digital products to promote there is often an “affiliates page” that you can visit for each product and you are very likely to find email swipes there. The product vendor has tested these swipes and they convert. You can change them up a little but keep the core message very similar.
To get started with email marketing you will need:
- An autoresponder service
- An incentive to offer your visitors in exchange for their email address
- A welcome email
- An email sequence that the new subscriber receives over the first few days
There are a lot of different autoresponder service providers out there. The two most popular are:
- Get Response
There are lots of other providers too so you need to do your homework here. It will cost you around $20 per month to get started and with most autoresponder services you will pay more as your email list grows.
Once you have a list of email subscribers that are interested in your niche then you will be able to communicate with them at any time. Not only can you set up an automated sequence of emails but you can send a broadcast message to some or all of your subscribers as often as you want. Email marketing is still a very powerful way to promote digital products.
3. YouTube Video Marketing
It is amazing how many people overlook YouTube and video marketing as a way to promote digital products. YouTube is the second largest website on the planet and gets billions of views. People prefer to watch a video these days than to read a lot of text.
One of the main reasons that digital marketers avoid making videos is that they do not want to appear in front of the camera. This is a crazy reason not to get involved with video marketing – just get over this shyness!
You can create videos that do not require you to get in front of the camera. Sometimes these can work if they are product review videos for example. But most people are going to want to see who you are so that they can trust you.
We recommend that you create review videos where you actually demonstrate the good things about the product you are promoting. To do this you will need:
- Screen recording software (Camtasia, Cam Studio)
- Access to the product you are promoting
- A good camera
- A good microphone
- Video editing software
So you can show your viewers what is in the member’s area of the product for example. You can show your face at the beginning of the video and then at the end. The rest of the video should be all about how to use the product and why it is good.
When you upload your videos to YouTube it is essential that you optimize them properly for SEO. A lot of people use the search facility on YouTube and you want to make sure that your video appears in the search results for related keywords. You need to pay attention to:
- Optimizing your title (main keyword in this)
- Optimizing your description (use other keywords here)
- Using the right tags
- Using the right hashtags
- Having an appealing thumbnail
The thumbnail that you choose will not help you with SEO but it can get you the click over your competitors. Good thumbnails have high click-through rates so don’t ignore the importance of this. Always add your affiliate link in the first line of your description so that it features above the fold.
4. Paid Traffic
The good thing about paid traffic is that you can get results really fast. You have a number of different options when it comes to paid traffic methods. The most common ones are:
- Pay Per Click (PPC) ads – (e.g. Google Adwords, Microsoft Ads)
- Social Media ads – (e.g. Facebook, Instagram, Pinterest, LinkedIn)
- Native ads
- Banner ads
- Solo ads
For PPC ads and social media ads, you are probably going to need a high-quality landing page. Google and Facebook and the native ads networks are very particular about this. With Microsoft Ads, it is still possible to link directly to an affiliate offer in some situations but it is not something we would recommend.
Your landing page pre-sells the offer. The page needs to be fairly brief but add value to the reader. Convince the reader that they need to click through to the affiliate offer to find out more about the product for example.
Native ads can bring good results because they do not look like ads. They appear on high traffic websites and they are best if your affiliate offer is general in nature such as weight loss. With PPC ads you use related keywords to drive traffic and with social media ads, you can create a targeted audience for your campaigns.
Banner ads are probably the least effective of the paid traffic methods. Solo ads can work with the right email list and the right offer. You need to do your homework and choose a reputable solo ad seller.
5. Social Media Marketing
This is free marketing on social media. The most popular social networks are:
- Tik Tok
You need to know who your target audience is and where they hang out. Facebook appeals to the widest majority of people so you can create a Facebook Page and join Facebook Groups to promote your offers. Be careful with groups as they will kick you out if members think you are a spammer.
If you want to promote affiliate products that appeal to the business market then you need to use LinkedIn for your marketing. Tik Tok is a fairly new platform that is growing rapidly and caters to the younger generation. Pinterest users are predominantly female.
You can certainly make commissions using social media platforms. Post useful content and try to engage people. Once they know, like, and trust you then they will be more likely to check out anything that you recommend.
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5 Ways To Promote Affiliate Products
5 Ways To Promote Affiliate Products
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